Achieving a higher ranking on Google and other search engines is the main goal of many website owners. The important point to keep in mind though is that you first need to optimise your website for site visitors, and then optimise it for the search engine.
Actually, when doing your SEO or if an SEO company is doing our optimisation, both can be done at the same time as usually optimising a website to improve usability will help your website achieve better ranking.
Many people wonder though if SEO and usability can be done together and are compatible.
First of all there is the keyword research. Doing keyword research does not only help for pay per click management. If done before the site is built, it will tell you which keywords are being searched the most, thus enabling to optimise your content around those words or phrases. By doing that, you will also, as some people say, speak the same language as your visitors.
Speaking of content, it is important to have between two hundred and around four hundred words minimum per page. The first reason is that search engines like Google could find it hard to work out the point of a page that is less than 200 words. The second reason being that the more information you've got on your page the longer people will stay on it. But do not cram the page with thousands of words though. That is surely one of the first thing an SEO company will tell you here.
Quality content is very important. And by providing unique content to your website regularly other websites will even want to like to your site. This is form of link building is called link baiting and can drive a lot of traffic to your site.
Another point is actually the time taken for a page to come up. Whether it is for the search engine or a human visitor, the time it takes for a page to be displayed should be as short as possible and we tend to say that a page should not really be more than one hundred kb.
Those are only few points that will hugely improve your website, and there are many more. It is best to go to an SEO company or at least to get them as consultant to tell you what to do to get your website higher in the search engines.
See
All articles From Author
The author works for an SEO company. They provide Pay Per Click management, link building and many other internet marketing services.
Article Source : http://www.articlecontentking.com
Word
Count Appx. :
404 |
Article Views 902
Published 12-11-2008
Related articles
How to Improve Your Google Page Ranking - Part 1 - Use of Keywords
By: Raja Idris Kamarudin | 16-09-2010
This article on Using Keywords is taken from Part 1 of my new ebook - How to Improve Your Google Page Ranking - where I show you how to get Page 1, Page 2 or a Page 3 ranking on Google and other search engines, like Yahoo, MSN etc.
(read entire article)
Analyzing Website Traffic
By: Dan Wright | 30-08-2011
Analyzing your web traffic statistics can be an invaluable tool for a number of different reasons. But before you can make full use of this tool, you need to understand how to interpret the data.
(read entire article)
Importance of Different Types of Sitemaps
By: CharlesDick | 14-09-2009
Sitemaps, simply stated, are just a map of your site a page that displays the structure of your site, its various sections, the links between them, etc. Sitemaps are primarily intended to provide visitors with all kinds of navigational help they will (read entire article)
5 SEO Strategies To Make Your Website Popular
By: Kabir Bedi | 19-03-2009
The success of a website on the world wide web just not depends on a great design and superb functionality but also on how well it is optimized. A website is successful only when it has a heavy visitor traffic.
(read entire article)
SEO Factors For High Google Rankings
By: Herry Brown | 29-01-2010
If you're not thinking about the relevance of Google penalties when it comes to the effectiveness of your overall SEO scheme, then think again. If you have been thinking about it, then ask yourself, "How is it working out for me?" At this poi (read entire article)
Improving Search Engine Rankings - Patience Is The Key
By: David Andrew Smith | 06-10-2011
I have written before about the benefit of articles and how they provide one way links back to your website and therefore improve the importance of your website and thus its ranking in the search engine results. The articles you write have
(read entire article)
Link Building Campaign - Pitfalls to Avoid
By: S. Schwab | 28-02-2010
Link building is one of the important factors in Search Engine Optimization. Both, the quantity and quality of backlinks to a site can impact its ranking in Google. When many high quality websites place your website's link on their web pages...
(read entire article)
Which is better? Dynamic Url or Static Url
By: CharlesDick | 16-09-2009
Dynamic and static are the two types of URLs at present. Static URLs are in general ranked better in search engines and they are indexed more promptly than dynamic URLs. Google finds static URLs more comfortable since it assumes a dynamic looking site (read entire article)
A Few Guidelines To Consider Before Hiring a SEO Expert
By: Hazar Umutay | 19-10-2011
This article is about giving guidelines for "search engine optimization" service.
(read entire article)
